Google updating its privacy policy & principles

Google Privacy Policies & Principles are changed soon and will be effective from March 1, 2012. Google is following One Policy, one Google Experience. Google made some changes in the privacy policies and removed 60 different privacy policies across Google and replaced them with new one which are a lot shorted and easier to read. This new Google Privacy Policy will cover multiple products and features, and will be simply one beautiful and intuitive experience across Google.

Changes overview so made in the updated Google Privacy Policy and Terms of Service is as follows:

  • Easy to work across Google:  Our new policy reflects our desire to create a simple product experience that does what you need, when you want it to. Whether reading an email that reminds you to schedule a family get-together or finding a favorite video that you want to share, we want to ensure you can move across Gmail, Calendar, Search, YouTube, or whatever your life calls for with ease.
  • Tailored search results: If you’re signed into Google, we can do things like suggest search queries – or tailor your search results – based on the interests you’ve expressed in Google+, Gmail, and YouTube. We’ll better understand which version of Pink or Jaguar you’re searching for and get you those results faster.
  • Sharing and collaboration made easy: When you post or create a document online, you often want others to see and contribute. By remembering the contact information of the people you want to share with, we make it easy for you to share in any Google product or service with minimal clicks and errors
  • Protecting your Privacy hasn’t changed: Our goal is to provide you with as much transparency and choice as possible, through products like Google Dashboard and Ads Preferences Manager alongside other tools. Our privacy principles remain unchanged. And we’ll never sell your personal information or share it without your permission (other than rare circumstances like valid legal requests).

Read new policies and principles which will be effective from March 1, 2012. You can have a preview documentation of the policies: Privacy Policy | Terms of Service